The LinkedIn content strategist in your pocket.

Will writes top-quality LinkedIn posts in your style and supports you with ideas, feedback and analytics. Chat with him 24/7 via WhatsApp.

A chat between Will and a client
A young professional woman on her smartphone

Start chatting.

Open WhatsApp to start the action. Share your first post idea or ask Will what he can do for you.

Connect your profile.

After a while, Will wants to connect with your LinkedIn profile so he can post for you, send your analytics updates and give detailed feedback.

Stay consistent on LinkedIn.

Will sends you weekly updates with ideas and content analytics. He's the accountability buddy you never knew you needed.

Why CEO Kristine loves Will — and you will too.

Easy

Will turns anything into well-formatted posts, from a chaotic bunch of keywords to voice note ramblings.

Fast

Will writes, refines and publishes posts all via WhatsApp. It's so frictionless it takes less than five minutes.

Smart

Will learns your style and remembers recent conversations so all LinkedIn posts are 100% you.

Effective

Will helps you stay consistent without distractions, new logins, bloated dashboards...

Scan the QR code to get started.

14-day free trial.
Then, €15/month.

You lead.
Will lifts.
LinkedIn listens.

Start with Will on Whatsapp
A man on his smartphone on the streets

How does Will help you stand out on LinkedIn?

Content ideas

Will always knows what to write about. He can give you ideas based on your profile, an article, your previous postsetc.

Profile analysis

IAsk Will to analyse your profile, and he'll tell you what you're doing right, where you can tighten your message and what  needs to change about your profile and posts.

Accountability

Will sends you weekly updates with new content ideas and the analytics of your recent posts. You might forget about your personal brand, but Will won't.

Ghostwriting

After learning your writing style from your previous posts, Will helps you create new posts. You can always ask him to update your writing style too.

A man looking on his smartphone during a meeting

Why does Will work in WhatsApp?

Distraction-free.

You'll stay focused on the task at hand instead of starting to scroll the feed. (You could even delete the LinkedIn app on your phone.)

Existing app.

Everything happens in an app you already use daily. No new app or new user account needed. You can also frictionlessly switch between your phone and the desktop app. (Also works in Beeper.)

It's conversational.

WhatsApp makes it easy to express yourself naturally using short sentences or voice messages. It's like texting a friend or your personal ghostwriter.

All in one place.

You can manage everything with text messages, from brainstorming ideas, to editing and actually posting on LinkedIn. There's no need to copy-paste anything.

Why use Will instead of ChatGPT?

No prompting needed.

Will knows exactly what to do. You don't need crazy prompts to get half-decent results. Just tell Will what you want to write about.

Will knows your style.

Once you've connected Will to your LinkedIn account, he learns your tone of voice so he can automatically write in your style.

Will handles everything.

ChatGPT is only part of the process. Will takes care of the entire process, from brainstorming to publishing your post on LinkedIn.

Multiple AI models.

Will relies on Claude, ChatGPT and Gemini to provide you with the best possible answer for your use case.

A woman looking up from her smartphone
A chat between Will and a woman

The first impressions speak for themselves.

Will makes it convenient to create LinkedIn posts on the go.
It got a lot of impressions for a post made in 5 min.
It's sick!
I’ve been using Will and am a fan.
Simply amazed!
This is the kind of AI that makes sense.
I love how fast it happens.
Wow, this actually sounds like me.
I didn’t expect it to be this good.
Finally someone understands my ramblings.
I kind of hate how well it worked.
Thought it’d be clunky—it’s not.
Much better than expected.
I love that I don’t have to open LinkedIn.
I didn't even cringe at the post it wrote.
Woman on a bench in the park typing on her smartphone
Low-key feels like cheating.
I’m a huge fan.
Writing posts with Will is weirdly addictive.
This is so cool. I'd pay for this.
I asked Meta AI the same things but it was a disaster.

Will has the answer to your questions.

Is there a free trial?

Yes, there's a 14-day free trial. Post as often as you like during these 14 days. Afterwards it's €25/month. The first 1000 users can opt in for €15/month. Start your free trial now.

How does Will learn my writing style?

After connecting with your LinkedIn profile Will analyses up to 50 of your recent posts to learn your tone of voice and adapt to your writing style.

Does Will publish posts in my name?

You can indeed let Will publish on your LinkedIn account without leaving the WhatsApp conversation. But don't worry. Will always asks for your explicit permission to do so.

Is Will going to send me messages?

Will sends you a few weekly messages but you can tell him to stop doing this. Messages are limited to content suggestions, analytics of your posts and new skill updates.

Can I link multiple accounts?

You can only link one personal LinkedIn account to your WhatsApp number. Company pages cannot be linked.

Do I have to install anything?

Everything happens from WhatsApp. You don't need a website, dashboard, app or anything else. Just connect your LinkedIn account when Will asks you to and you're good to go.

Will isn't alone. He has a strong board of advisors.

Will is the brainchild of social media experts with 2 decades of expertise. We're not vibe coders but marketers who help thousands of thought leaders with their socials.

With Will we are on a mission to give bonafide pros the influence they deserve on LinkedIn. Thanks to Will's help you always show up on-point and on-brand.