10 Slovenian C-Level Executives Crushing It on LinkedIn in 2026
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Looking to take your LinkedIn presence to the next level? Study the leaders who've already figured it out.
We used ChatGPT to analyze engagement and content quality across Slovenia's top executives, separating those who are truly making an impact from those just posting for the sake of it.
What we found: Ten leaders who've nailed it. They're building real influence, starting meaningful conversations, and showing what great LinkedIn content actually looks like.
Check out how they share insights, connect with their audience, and establish themselves as voices worth following. The fastest way to get better on LinkedIn is to learn from people who are already doing it right.
Want to build your personal brand but don't have time to craft posts? Will turns your voice notes into LinkedIn posts in your style: try it free.
Ajša Vodnik – CEO, AmCham Slovenia
Ajša Vodnik began her career in the media world, where she co founded a regional television station at the age of 29.
She eventually transitioned from television to business leadership, becoming the head of the American Chamber of Commerce in Slovenia.
In late 2025, she was re elected as the Chair of AmChams in Europe, where she represents a network of 48 countries.
Who Should Follow Ajša?
- People interested in international trade and business diplomacy
- Young professionals seeking advice on career growth and mentorship
- Leaders who want to build a culture of optimism in their companies
About AmCham Slovenia
AmCham Slovenia is a business community that includes more than 450 member companies.
These businesses produce more than 21 billion euros in annual revenues and employ thousands of people.
The organization focuses on creating a better environment for work and life through partnership between the public and private sectors.
LinkedIn Content Strategy
Ajša shares updates from international summits and diplomatic meetings, blending event coverage with leadership insights.
Her posts emphasize optimism and professional growth while spotlighting young professionals and member company achievements.
What Makes Ajša Different?
Her media background gives her a rare ability to humanize complex economic policy.
Instead of corporate speak, she frames business leadership around societal impact and the "I can" mindset.
As Chair of AmChams in Europe, she offers a continental perspective on transatlantic trade and regulatory standards that most local business leaders can't provide.
Key Takeaways for Your LinkedIn Strategy
- Use high quality photos from events to show your active involvement in your industry
- Share personal stories to explain your professional values
- Tag your partners and team members to build a sense of community
Where Ajša Can Grow
She could share more behind the scenes videos of how her team organizes major international events.
Adding more commentary on specific trade policies could attract a more specialized technical audience.
Blaž Brodnjak – CEO, NLB Group
Blaž Brodnjak is a central figure in the banking sector of South Eastern Europe.
He often speaks about the region as his home and shows a deep commitment to its culture and economic potential.
Under his leadership, the bank has focused on becoming a regional champion while adopting digital solutions.
Who Should Follow Blaž?
- Investors following the financial markets in Southeast Europe
- People interested in how banks support local sports and culture
- Managers looking for executive perspectives on regional growth
About NLB Group
NLB Group is the largest Slovenian banking and financial group with a strong presence in the Balkans.
In 2025, the group reported a profit after tax of 503.1 million euros and total assets of roughly 31 billion euros.
The bank saw a 14% year over year growth in loans and has significantly increased its digital user base.
LinkedIn Content Strategy
Blaž uses his profile to advocate for South Eastern Europe's economic potential and regional unity.
His posts blend NLB's financial results with celebrations of local athletes and artists, maintaining a professional yet passionate tone about the region's future.
What Makes Blaž Different?
He speaks openly about regional heritage and identity in a way most banking executives avoid.
Rather than pure profit talk, he connects banking to quality of life improvements across the Balkans.
He's willing to address social issues affecting the business climate, positioning himself as both a financial leader and a regional advocate.
Key Takeaways for Your LinkedIn Strategy
- Link your corporate goals to a larger regional or social purpose
- Celebrate the success of your local community and partners
- Use a consistent voice that reflects your personal values and heritage
Where Blaž Can Grow
He could share more detailed insights into the digital tools the bank is developing for younger customers.
Replying more frequently to questions in the comments could help him build a stronger connection with his followers.
Klemen Šešok – CEO, Iskra
Klemen Šešok took over a traditional industrial giant and moved it into the modern era.
He manages Iskra, a company that has been a household name in Slovenia for many decades.
His leadership focuses on expanding the company's footprint in green energy and global manufacturing.
Who Should Follow Klemen?
- Entrepreneurs interested in industrial manufacturing and engineering
- People following the transition to electric vehicles and renewable power
- Business owners navigating the transition of a family company
About Iskra
Iskra provides a wide range of industrial solutions, from electrical components to telecommunications.
The company has seen its revenues grow toward 130 million euros through smart acquisitions and expansion.
It operates several production plants and focuses on sectors like energy and industrial automation.
LinkedIn Content Strategy
Klemen shares updates on factory openings, product development, and the realities of running large-scale manufacturing in Europe.
His posts are direct and results-oriented, showcasing Iskra's industrial operations and technical capabilities.
What Makes Klemen Different?
Klemen brings visibility to industrial manufacturing—a sector rarely seen on LinkedIn.
He's unusually candid about Slovenia's business environment and regulatory challenges compared to other markets.
His content centers on pride in local engineering and physical production, offering a counterpoint to the tech-dominated narrative of most business leaders.
Key Takeaways for Your LinkedIn Strategy
- Share photos of your physical products and factories to show your scale
- Be honest about the challenges in your specific industry
- Highlight how your company contributes to local engineering talent
Where Klemen Can Grow
He could start a series of posts about the history of Iskra and how he is modernizing old processes.
Sharing more about the company's efforts in sustainability would attract a wider audience of climate conscious professionals.
Jure Knehtl – Growth CMO, JK GROWTH
Jure Knehtl is an expert in helping online businesses reach massive sales numbers.
He built his career by working with some of the fastest growing e-commerce brands in Europe.
His work is defined by a deep focus on advertising data and the process of international expansion.
Who Should Follow Jure?
- E-commerce store owners who want to grow their online sales
- Marketing professionals interested in Meta and TikTok advertising
- Founders looking for advice on how to enter new international markets
About JK GROWTH
JK GROWTH is a consultancy that helps brands scale their online sales across borders.
Jure has generated over 200 million euros in revenue for his clients and managed 60 million euros in ad spend.
The firm focuses on creative strategies and media buying to help brands go global.
LinkedIn Content Strategy
Jure posts detailed marketing guides with real campaign data, including screenshots of results and ad performance metrics.
His content is high-energy and instructional, focused on actionable takeaways rather than theory.
What Makes Jure Different?
Jure shares actual frameworks and numbers instead of vague marketing platitudes.
His specialty in "glocal" marketing, adapting global strategies for local markets, fills a specific gap for scaling e-commerce brands.
He's transparent about his failures and agency-building mistakes, making his success stories more credible and relatable.
Key Takeaways for Your LinkedIn Strategy
- Provide immediate value to your audience with "how to" content
- Use specific numbers and case studies to back up your claims
- Address the specific problems your audience faces in your writing
Where Jure Can Grow
He could create more video content showing his process for testing new ad creatives.
Writing more about the future of AI in e-commerce would help him stay ahead of industry shifts.
Luka Železnik – CEO, KingsBox Equipment
Luka Železnik turned his personal passion for fitness into a business that ships gym equipment globally.
He started KingsBox with a small team and a goal to compete with the biggest names in the industry.
His story is a clear example of a modern Slovenian startup that has successfully expanded worldwide.
Who Should Follow Luka?
- Fitness enthusiasts and gym owners looking for high quality equipment
- Entrepreneurs building a physical product brand from scratch
- People interested in the logistics of shipping products to 30+ countries
About KingsBox Equipment
KingsBox is a provider of functional training equipment used by athletes and gyms.
The company has grown to serve customers in more than 30 countries since its start.
It focuses on values like courage and measurement, ensuring that every product meets professional standards.
LinkedIn Content Strategy
Luke shares photos of his team at work and new equipment being tested in the gym.
His posts often talk about the hard work and discipline needed to grow a global brand.
He also focuses on the community of people who use his products and the growth of his international offices.
What Makes Luka Different?
Luka stays very close to the fitness community and uses his own products every day.
He often discusses the human side of leadership and how to keep a team motivated during rapid growth.
His posts show a real excitement for the lifestyle his brand represents.
Key Takeaways for Your LinkedIn Strategy
- Show the people behind your brand to make your company more relatable
- Share the story of your products from the initial idea to the final delivery
- Connect your professional work to your personal interests
Where Luka Can Grow
He could share more about the engineering challenges of designing new gym equipment.
Adding more posts about how he manages international logistics could provide great value to other founders.
Medeja Lončar – CEO Slovenia, Croatia And Serbia, Siemens
Medeja Lončar has led regional divisions for one of the world's largest technology companies for many years.
She is a strong voice for digitalization and the concept of Industry 4.0 in the Adriatic region.
Her long career has included leadership roles in telecommunications, retail, and public utilities.
Who Should Follow Medeja?
- Corporate managers interested in leading through change
- Women who want to reach leadership positions in the technology sector
- Professionals following the digital shift in Slovenia and neighboring countries
About Siemens
Siemens is a global leader in electronics and electrical engineering.
The regional branches in Slovenia, Croatia, and Serbia focus on infrastructure and industrial automation.
Medeja has positioned these companies as high performing examples of lean organization within the global Siemens group.
LinkedIn Content Strategy
Medeja writes about business ethics, gender diversity in management, and the future of industrial tech.
Her updates often include photos from major industry conferences where she is a guest speaker.
She maintains a professional tone and focuses on long term strategic goals for the region.
What Makes Medeja Different?
Medeja is one of the few women leading a major industrial and engineering firm in the region.
She focuses on the ethical side of technology and how it can improve society.
Her experience managing teams across three different countries gives her a unique perspective on regional cooperation.
Key Takeaways for Your LinkedIn Strategy
- Use your platform to talk about important social and ethical issues in your industry
- Share your expertise at conferences to build your reputation as a leader
- Advocate for diversity and inclusion within your professional field
Where Medeja Can Grow
She could share more personal stories about her early career and the lessons she learned as a manager.
Creating short video updates from her travels across the region could make her profile more engaging.
Marko Perme – CEO, Gecko HRM
Marko Perme is a leader in the world of human resources technology.
He is the CEO of Agilcon, the company behind the Gecko HRM brand, which helps businesses manage their teams better.
His goal is to make HR a strategic part of every business through the use of software.
Who Should Follow Marko?
- HR managers who want to use data to make better people decisions
- Salesforce users looking for integrated HR solutions
- Business leaders who want to improve the experience of their employees
About Gecko HRM
Gecko HRM is an HR management system built on the Salesforce platform.
The company helps organizations track everything from hiring to employee productivity in one place.
It has achieved a high Net Promoter Score (NPS) of 56, showing strong customer satisfaction.
LinkedIn Content Strategy
Marko shares articles and thoughts on the future of work and the role of cloud technology in HR.
His posts often challenge the traditional ways that human resources departments operate.
He focuses on how data can help managers build better relationships with their teams.
What Makes Marko Different?
Marko approaches human resources from a technical and data driven perspective.
His deep knowledge of the Salesforce ecosystem gives him a unique view of how cloud software is changing business.
He avoids common HR clichés and focuses on how software can solve real business problems.
Key Takeaways for Your LinkedIn Strategy
- Challenge the standard way of doing things in your industry to get people talking
- Focus on how your product or service helps people do their jobs better
- Share your technical knowledge to build trust with your peers
Where Marko Can Grow
He could share more detailed case studies showing how specific companies improved after using his software.
Using more live video sessions to answer HR tech questions could help him build a more active community.
Peter Mesarec – CEO, Seos AI
Peter Mesarec has spent his career teaching people how to be found on the internet.
He was a well known SEO expert before moving his focus toward artificial intelligence.
He also has conducted hundreds of workshops for professionals in over 100 countries around the world.
Who Should Follow Peter?
- Marketing professionals who want to use AI tools in their daily work
- Business owners looking to improve their ranking on search engines
- Anyone interested in the latest news and tools in the world of AI
About Seos AI
Seos AI is a company that helps business teams use artificial intelligence to work faster.
Peter has conducted over 500 workshops and currently hosts the Time4AI podcast.
The firm focuses on helping professionals stay up to date with the rapid changes in technology.
LinkedIn Content Strategy
Peter posts almost every day about new AI tools and search engine updates.
His content often includes lists of prompts or links to useful software that his followers can use right away.
He uses a helpful and direct tone that focuses on solving problems for his audience.
What Makes Peter Different?
Peter has a global reputation as a trainer because of his workshops in over 100 countries.
The trick is that se stays focused on the practical results of technology rather than just following the latest trends.
His background in SEO helps him understand how people search for and use information online.
Key Takeaways for Your LinkedIn Strategy
- Be the person who finds and shares the most useful information for your audience
- Test new tools yourself and share the results with your followers
- Post consistently to make sure your audience remembers you
Where Peter Can Grow
He could start a regular live stream where he reviews AI tools suggested by his followers.
Sharing more stories about the different countries he has visited for his workshops would add a personal touch to his profile.
Domen Kocevar – Founder/CTO, Beyond Motors
Domen Kocevar is an engineer with a plan to change how electric vehicles are powered.
He is developing axial flux motors that are much lighter and more powerful than standard electric motors.
His work is part of a new wave of hardware innovation coming out of Slovenia.
Who Should Follow Domen?
- Automotive engineers and people who love high tech hardware
- Investors who are following the green energy and electric vehicle sectors
- Founders of deep tech startups who want to see how a hardware brand is built
About Beyond Motors
Beyond Motors is a technology company that designs and builds advanced electric motors.
The company says its technology can save up to 4x on production materials compared to other motors.
These motors are designed to be lightweight and durable for use in many types of transport.
LinkedIn Content Strategy
Domen shares technical updates on the progress of his motor designs and testing and his posts often feature 3D models and photos of real motor parts.
He focuses on reaching a specialized audience of engineers and technology investors.
What Makes Domen Different?
Domen is a technical founder who is building physical hardware in a world full of software startups.
He provides a look at the future of how cars and other machines will move and openly talks about the engineering challenges of creating something entirely new.
Key Takeaways for Your LinkedIn Strategy
- Use visual content like 3D models and prototypes to explain your ideas
- Speak directly to the technical experts in your field to build authority
- Show how your technology can help solve environmental problems
Where Domen Can Grow
He could explain his technology in simpler terms to help non technical people understand its importance.
Sharing more about his team and the culture inside his startup would make his profile more relatable.
Mojca Cepuš – CEO, Befit
Mojca Cepuš is a certified nutritionist with sixteen years of experience in the wellness industry. She began her work with nutrition as a hobby before it grew into a serious career.
She has helped more than 1,050 individuals reach their health and dietary goals. Her career also includes 202 television appearances where she shares healthy eating advice.
She focuses on a psychological approach to nutrition. Mojca believes that understanding eating habits is necessary to prevent unhealthy choices.
Who Should Follow Mojca?
- Busy professionals wanting to improve their eating habits
- Healthcare workers interested in nutritional coaching
- People looking for practical tips on managing blood sugar
About Befit
The clinic specializes in weight loss and managing conditions like diabetes and high cholesterol. It offers individual nutritional and psychological programs.
Mojca also developed the Befit Food line of organic snacks and bars. These products are skillfully prepared with ecological ingredients for high nutritional value.
LinkedIn Content Strategy
Mojca writes about the connection between food and daily energy levels. Her posts often debunk common myths about dieting and weight loss.
She shares links to her articles and television segments. These updates provide her followers with detailed advice on healthy living.
What Makes Mojca Different?
Mojca combines nutritional science with a deep understanding of human psychology. This allows her to help people change their behavior rather than just giving them a list of foods.
She has a very high visibility in the national media. Her advice is grounded in over 280 lectures delivered over the last fourteen years.
Key Takeaways For Your LinkedIn Strategy
- Use media appearances to build your personal authority
- Address the psychological reasons behind your clients' problems
- Offer simple tips that improve the daily life of your audience
Where Mojca Can Grow
She could share more behind-the-scenes content from her television recordings. Posting more about the development of her organic food products would interest her business-minded followers.
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