How to reuse your best-performing LinkedIn posts for new content

Will use cases
September 24, 2025

Your best LinkedIn posts are more than one-off wins. They’re proof of what your audience cares about and a roadmap for what to post next.

With Will, you can turn top-performing content into a steady flow of new ideas. This won't only make your work faster, it will also improve the average performance of your social media posts.

Here's how to get more out of your best LinkedIn posts

Step 1: Connect your LinkedIn

Start chatting with Will and connect your profile. In seconds, your content history is ready to be explored.

Step 2: See your top posts at a glance

Will highlights the posts that performed best, so you know exactly which messages, formats, and stories resonated most. (You can also ask Will to show you why they worked or what you should avoid in the future.)

Just text Will something like

Hey Will, what are my best-performing posts?

Step 3A: Spark new ideas from old wins

Once you’ve seen your strongest posts, ask Will to suggest fresh takes based on them.

  • If a story about teamwork gained traction, Will might suggest three new angles to continue the theme.
  • If a list-format post was popular, he’ll recommend variations that suit your audience.

Just tell him:

Based on these posts, what should I write about next?

Step 3B: Refresh a favourite post

Maybe you're not looking for new ideas, but you want to give an old post a second life. That's perfectly possible too. Pick a LinkedIn post you’d like to reuse and tell Will the new direction you want to take. He’ll rewrite it with a renewed angle and updated information?.

Step 4: Publish with confidence

When the draft is ready, just tell Will to publish. Your refreshed post goes live instantly and you'll receive a url to go check it out immediately. Or you can easily forward it to a friend.

Start your own CEO brand with Will